Install the NORG connector

Starter plan — Claude, ChatGPT and other agents

Your plan is active. Add the NORG connector to the AI agent you use, sign in with the email you signed up with, and your agent finishes the setup with you. There is no API key on this plan — the sign-in is the credential.

Claude

The quickest route is the directory listing. A custom connector with the server URL reaches the same account from any Claude app.

Option A — add it from the Claude directory

Open AI Retrievability by Norg on the Claude directory and choose Add. Claude shows a consent screen asking whether to connect to NORG; approve it and sign in with the email address you used when you signed up.

Option B — add the server URL as a custom connector

In Claude, open Settings → Connectors → Add custom connector and paste the server URL. No key or secret is needed — sign-in is OAuth, discovered from the URL itself.

Server URL: https://content-craft-api.norg.ai/v2/mcp/express

Connectors are a paid Claude feature. If the Connectors section is not there, your Claude plan does not include them yet.

Any Claude app works

claude.ai, Claude Desktop and Claude Code all support connectors. You add the connector and approve the consent screen once per app, and they all reach the same NORG account.

ChatGPT

Add the server URL as a custom connector. Sign-in is OAuth, discovered from the URL — there is nothing else to configure.

Add the custom connector

In ChatGPT, go to Settings → Connectors → Create and enter a name (NORG is fine) and the server URL below. ChatGPT reads the connector's metadata from the URL and sets up the OAuth client itself.

Server URL: https://content-craft-api.norg.ai/v2_1/mcp/openai

When ChatGPT sends you to sign in, use the email address you signed up with. Signing in with a different address lands in a different account with nothing in it.

Two doors

A handful of audit tools answer without any sign-in at all, so you can confirm the connector is reachable before you log in. Everything that reads or changes your account needs the OAuth sign-in.

Claude Code

One command registers the server; the sign-in happens in your browser the first time you use it.

claude mcp add norg --transport http https://content-craft-api.norg.ai/v2/mcp/express
# then, inside a Claude Code session:
/mcp
# pick "norg" and complete the sign-in in the browser

Other agents

Cursor, Gemini CLI, Windsurf and any other MCP client are similar installs.

Add the server URL as a remote (HTTP) MCP server, then complete the OAuth sign-in the client prompts for. The transport is Streamable HTTP and the server publishes standard discovery documents, so a client that supports remote MCP servers with OAuth needs nothing NORG-specific.

Whichever agent you use, sign in with the email you signed up with — that is what links the agent to the account you just created.

Verify with curl

You cannot complete an OAuth sign-in from curl, but you can confirm the server answers and points at its discovery document.

curl -isS https://content-craft-api.norg.ai/v2/mcp/express \
  -X POST -H "Content-Type: application/json" \
  -d '{"jsonrpc":"2.0","id":1,"method":"initialize","params":{}}'
# -> 401, with a WWW-Authenticate header pointing at the discovery document

What it returns

HTTP 401 Unauthorized with a WWW-Authenticate: Bearer header whose resource_metadata parameter names the discovery document. That is the healthy answer: the server is up and is telling your agent where to sign in. Anything else — a timeout, a 5xx — means the endpoint itself is unreachable.

Questions

Do I need an API key?

No. The Starter connectors use OAuth: you sign in once per app, and the sign-in is what identifies your account. There is no key to paste anywhere.

Which email do I sign in with?

The one you gave when you signed up. Signing in with a different address creates a separate, empty account, and your agent will report that nothing is set up yet.

Claude has no Connectors section.

Connectors are a paid Claude feature. If the section is missing, your Claude plan does not include them yet; ChatGPT and Claude Code are unaffected.

What do I say to the agent first?

Ask it to set up your NORG account for your website address, for example "set up my NORG account for acmeplumbing.com". The connector walks it through the rest.

Can I use more than one agent?

Yes. Add the connector in each app and sign in with the same email; they all reach the same account and see the same state.

Talk to us

If the connector will not add, or the sign-in lands you in an empty account, write to solutions@norg.ai and include:

which app you are adding the connector to (Claude, ChatGPT, Claude Code, other)
the email address you signed up with
what the app showed when the connection or sign-in failed

For every tool the connector exposes, see the MCP tool reference. For how the OAuth sign-in works under the hood, see the enterprise authentication reference.